Several reports indicate the social networking giant is preparing a stand-alone in house camera app which works similar in nature with Snapchat. The aim of Facebook is to increase the engagement of it’s users.
The app is being developed by Facebook’s ‘Friend-Sharing’ department in London. It is reportedly still in very early stages so it is hard to say whether the app will make it out of development stages or not.
Some industry experts also believe the company may be eyeing to purchase Snapchat. Facebook in the past has acquired many similar chatting and other applications like Whatsapp and Instagram. The company also recently acquired Oculus Rift.
Facebook has declined to comment on the matter.